Sun-Burst-Inn-Logo-2

Light Blue: Pantone 7688C • C71 M28 Y4 K0 • R66 G152 B204 • #4298CC

Light Blue:
Pantone 7688C • C71 M28 Y4 K0 • R66 G152 B204 • #4298CC

Light Blue:
Pantone 7688C • C71 M28 Y4 K0
R66 G152 B204 • #4298CC

Yellow: Pantone 100C • C6 M1 Y75 K0 • R247 G235 B98 • #F7EB62

Yellow:
Pantone 100C • C6 M1 Y75 K0 • R247 G235 B98 • #F7EB62

Yellow:
Pantone 100C • C6 M1 Y75 K0
R247 G235 B98 • #F7EB62

Gold: Pantone 134C • C1 M17 Y67 K0 • R255 G210 B110 • #FFD26E

Gold:
Pantone 134C • C1 M17 Y67 K0 • R255 G210 B110 • #FFD26E

Gold:
Pantone 134C • C1 M17 Y67 K0
R255 G210 B110 • #FFD26E

Sun-Burst-Inn-Logo-2
Sun-Burst-Inn-3_Icon-1
Sun-Burst-Inn-3_Icon-2
Sun-Burst-Inn-3_Icon-3
Sun-Burst-Inn-Spacer

Project Description

Logo Design • Branding
Adobe Illustrator

Sun Burst Inn, a beach-front hotel resort in Indian Shores, FL, needed to solidify a brand identity and consolidate multiple logos that were in use. The only requirements were to keep a general blue and yellow color scheme and to be beach-related.
 
Option 3: This option is a nod to the vintage Florida look. The layout of the name is meant to allow for the "SBI" to be used independently as a secondary mark. The recognition of "SBI" would allow for easy social media promotion with simpler hashtags, as well as forming a correlation with "spring break," which is their busiest time of year.
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